This is a really long article to say "Content dispersion is bad". Yeah, obviously. More so if you use a generic image like Waze. It's not a usability problem,

This is a really long article to say "Content dispersion is bad". Yeah, obviously. More so if you use a generic image like Waze. It's not a usability problem, it's a quality problem. Apple does just fine with full width desktop heroes because they include relevant images.