Don't think "person who has a job doing programming". Think "person who has random menial tasks in their job or life, and wants to automate them". Not everyone

Don't think "person who has a job doing programming". Think "person who has random menial tasks in their job or life, and wants to automate them". Not everyone needs to be able to implement an arbitrary program. Everyone ought to be able to write a five-line script to make their life easier and save themselves some time.