Definitely agree the fancy ad is filtered out subconsciously as it's an obvious ad. I disagree that the simple ad looks like part of the content (unless the re

Definitely agree the fancy ad is filtered out subconsciously as it's an obvious ad. I disagree that the simple ad looks like part of the content (unless the rest of the page is kindergarten kid's drawings). It's unique and an eye catcher. Until everyone starts doing it and then it'll become filtered just like the "fancy ad".