A lot of people append "reddit" when they search for stuff on Google to try and find better results (rightly or wrongly). Killing that and forcing people to log

A lot of people append "reddit" when they search for stuff on Google to try and find better results (rightly or wrongly). Killing that and forcing people to login to access any content would be a crazy move for them. I wonder if this is just bluster, or if they're still desperately trying to look more valuable for an the IPO (if that ever actually happens).