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Why watch YouTube with an ad blocker if you understand that those who make videos, and the one that hosts the video, require payment in exchange for access to t
by judge2020 3y ago
Why watch YouTube with an ad blocker if you understand that those who make videos, and the one that hosts the video, require payment in exchange for access to the content?
- distract8901 3y agoFor any number of reasons, I'm not willing to put up with Google's advertising or business practices. I also don't want to give google any money because a) they really don't need it and b) google only gives a fraction of the ad revinue to creators. Why use YouTube then? There really isn't much of an option. Some creators I subscribe to don't post anywhere else. Some do post on peertube or LBRY, so I'll watch there if available. I view it the same way I view piracy. I'd be willing to pay for more media if it were available, from a company that won't spy on me, without DRM, and my money went to the people that made the thing instead of some rent seeking business sitting between me and them. I don't have a problem paying for stuff, I have a problem with paying Google specifically. And ultimately my use of ad blockers accounts for an infinitesimal fraction of a percent of any one creator's ad revinue. It costs Google a lot of money to serve the video, and the creator earns only very slightly less. If there's a sponsored segment (as there always is these days), that more than makes up for the disparity. It hurts Google and is virtually unnoticeable to the creator. Sounds good to me.
- judge2020 3y ago> is virtually unnoticeable to the creator Only in some segments. Car videos have extreme CPMs, probably because it's all exclusively watched via iPhones (or at least people who don't want to delve into sideloading an alternate YouTube client on Android) - they probably won't notice. But the CPMs for gaming videos have historically been fairly low because of the percentage of users using an ad blocker. And I illustrate here[0] how AdSense revenue is still a large chunk of a creator's revenue, and LTT's situation is fairly special with how much they really plug and invest in their "merch", with a lot of their revenue being custom products and not just cool design T-Shirts. They can't just get video sponsors to pay more for the same ad space, and putting more sponsorships in the video devalues all sponsors and hurts the viewing experience. 0: https://news.ycombinator.com/item?id=37938464 https://news.ycombinator.com/item?id=37938464
- lolinder 3y agoBecause I have ADHD and YouTube's frequent ad breaks are extremely problematic for my ability to get any value out of the content. I pay for Nebula to support the creators who I get the most value out of, and happily start watching any new ones who join that platform, but I don't want to spend money reinforcing the near-monopoly that is YouTube.