They are trying to figure out what the market will bear. The inertia is pretty high and people are too lazy to unsub. I bet they can hit that 20-30 a month targ

They are trying to figure out what the market will bear. The inertia is pretty high and people are too lazy to unsub. I bet they can hit that 20-30 a month target and only lose 10-20% of the market which should greatly boost share prices