> Plus, being closed off from the non-users might be a marketing thing. A lot of people were hyping it up with invites being seen as very desirable. If they ca

> Plus, being closed off from the non-users might be a marketing thing. A lot of people were hyping it up with invites being seen as very desirable. If they can build a small but healthy community first before opening it up, then maybe it will avoid some of the toxicity that other platforms have. People want to be in exclusive clubs, and maybe they will value their membership more this way, leading to more demand from those who are not yet invited.