The problem most teams have with pricing is they think it’s a sales problem. It’s not. It’s a cross-functional problem that mostly has to do with product (how

The problem most teams have with pricing is they think it’s a sales problem. It’s not. It’s a cross-functional problem that mostly has to do with product (how it’s bundled, which features are on which tiers, and how customers move between tiers) and customer segmentation (how different customers value the features).