> What's "cool" about it? People like electronic trucks, and people like the Ford F-150. > There's nothing fresh. Same boring design. It’s literally the top

> What's "cool" about it? People like electronic trucks, and people like the Ford F-150. > There's nothing fresh. Same boring design. It’s literally the top selling vehicle in America. Clearly people are OK with the design. But now it’s an electric truck. > Throw in a cool marketing name "F-150 LiGhTnInG" and a battery pack and people think this is "innovation"? I don’t think many people think it’s anything beyond an electric F-150. That’s enough for a whole lot of people.