Probably because (1) The average apple card user is too savvy to need to pay any balance interest to them. (2) No stupid "earn points for the things you love" b

Probably because (1) The average apple card user is too savvy to need to pay any balance interest to them. (2) No stupid "earn points for the things you love" bullshit games. (3) apple isn't providing the card supplier any way to trick people into making mistakes and getting hit with fees. It's the ideal card for people who value their time and agency.