Yes, but the algorithm is optimizing for clicks, not curation. Curation is a much more costly process requiring humans in the loop, which often leads to cries o

Yes, but the algorithm is optimizing for clicks, not curation. Curation is a much more costly process requiring humans in the loop, which often leads to cries of censorship (e.g. my otherwise popular article is being unfairly down-weighted). Clicks are much easier to track and provide a lot of signal. I'm not saying that Google can't do better. Clearly they have mismatched incentives with their users due to advertising. Moving organic search placements below the fold to increase ad revenue is a major issue, but isn't akin to prioritizing clickbait. Instead what I'm saying is that due to Google's dominant market position they are under higher scrutiny if they start labeling certain media outlets as frequently generating clickbait and down-weighting them, where smaller search engines like Kagi can get away with that without being labeled a manipulator. That said, if Google did allow block lists like Kagi, that could go a long way, but likely would still lead to complaints about bias.