> Sign up to any of their ad programs, become an advertiser yourself. Anyone can do this. Then try to "buy" this so called data they're collecting and selling.

> Sign up to any of their ad programs, become an advertiser yourself. Anyone can do this. Then try to "buy" this so called data they're collecting and selling. You can't, because there's no such thing Ahhh, now I'm starting suspect that you are the person that doesn't understand privacy concerns... Here's a description from Google's own page describing one of their services: "With interest categories, you can reach people based on their interests and demographics. You can find interested customers, such as sports enthusiasts, and show them relevant ads as they browse sites across the Google Display Network." Interesting. So, say I'm a fundamentalist Christian, and I don't want to rent my apartment to one of those icky atheists. Easy, I choose to only advertise to people that visit Christian themed websites. Awesome! Trouble is, atheists are now being discriminated against, without any chance of ever being able to prove it - gee thanks Google! Yes, you are right, Google does not give out my personal info with my name attached to it. But the data does leak out and can have a nefarious real-world effect. I'd just as much rather that using a search engine doesn't open me up to that sort of thing.