> Ad data is not worth that much money, Google and facebook, some of the highest-valued companies ever to exist, make most of their money from ads. The ridicul

> Ad data is not worth that much money, Google and facebook, some of the highest-valued companies ever to exist, make most of their money from ads. The ridiculous SV software engineering salaries aren't powered by goodwill, but by a need to compete with the salaries offered by these ad companies. Unity - a company making a game engine - is working on a licensing model where using their ad network gets you favorable rates. That is: the revenue model for a game engine is to include ad revenue from games that use their engine. If ad data was truly not worth so much, the internet would be better. So. Much. Better.