4 ms·

If scalpers can get that money, why shouldn't the artists just charge more?

• bsder 3y ago
  Apparently there is some reason for them not to? Taylor Swift and entourage seem to be freakin' marketing geniuses. I mean, she re-recorded and re-released a bunch of her early catalogue just so she could cut off the earlier record deal at the knees. T-Swift and Co. don't leave money on the table. If they're letting scalpers pop the prices, they think that's the right thing to do.
  • viraptor 3y ago
    The re-release felt more like a "screw you" to the record label that didn't want to negotiate, than a money grab. (But who knows what she really thought) I really hope that TicketMaster and others annoy her as well - she's got the power to both work around them and is important enough to play at the arenas they have exclusive rights to. If there's any path to TicketMaster breaking down, apart from anti-monopoly regulation, it's someone like Swift getting pissed off.