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They're not necessarily buying it just for the tech; I have no doubt that Atlassian could build their own version of Loom. I'd guess that a big part of it is c
by CharlieDigital 3y ago
They're not necessarily buying it just for the tech; I have no doubt that Atlassian could build their own version of Loom.
I'd guess that a big part of it is customer acquisition and then raising prices or ramping customers to other Atlassian products.
- eptcyka 3y agoNo, I mean, desktop and mobile screen recording, in my opinion, seems to be simple enough even for laymen. I could also be convinced otherwise :)
- CharlieDigital 3y agoAs others have pointed out, it's not the recording that's the hard part per se; more so the entire workflow from hitting firing up the recording tool to getting the final recording -- possibly edited -- into the cloud for sharing in some seamless flow. Lots of ancillary stuff involved. I know a team that went down this route and built a competing tool and the hardest part was working out the streaming upload and storage. Then you layer on things like permissions, lifecycle management, etc.
- politelemon 3y agoAlso recently Atlassian released a Whiteboard (read Miro/infinite canvas) feature in Confluence cloud, so this could become another tool in the set that they release to keep people collaborating on their platform and not heading elsewhere.
- groestl 3y agoI have a lot of doubt Atlassian can build anything in a reasonable timeframe. CLOUD-6999.
- mvdtnz 3y agoOh that's nothing. Check out CONFSERVER-5926. Create April 2006 and finally closed with resolution Duplicate(???) in 2019.