I gave you an upvote bc I mostly agree, but as a counterpoint... Atlassian is a big company that is successful at what they do, bigger than Loom and presumably

I gave you an upvote bc I mostly agree, but as a counterpoint... Atlassian is a big company that is successful at what they do, bigger than Loom and presumably with more resources. So I am confident they could have just copied Loom's business model and maybe even implemented better to fit their needs, since they have staff in place. It would certainly involve staffing up where needed, but I think they could have pulled it off and saved money. Also, with an acquisition, now they ave to integrate Loom into the broader Atlassian org, which wont be trivial. So there are legit trade-offs with an acquisition. That being said, spending $1B on a acquisition also saves time.