It's kind of like if you were reading an article about cleaning furniture and half way down it talks about the virtues of silicone waxing and then provides an e

It's kind of like if you were reading an article about cleaning furniture and half way down it talks about the virtues of silicone waxing and then provides an example of "new improved Pledge furniture cleaner". The reader would be somewhat taken aback and might wonder if they were being marketed to.