There is no "reset" button on gaining market share. In 7-10 years, if Toyota hasn't got some class of EVs locked up, their only option will be to buy one of the

There is no "reset" button on gaining market share. In 7-10 years, if Toyota hasn't got some class of EVs locked up, their only option will be to buy one of the other players. The charging standard is converging to the current dominant player who has functioning charging and who's cars road trip just fine - Tesla. If Toyota doesn't get some decent EVs to market soon they will simply be left behind and will turn into a financial and branding husk while everyone else does the real work, eventually vanishing into the dustbin of history as one of GM's sub-brands. They can't magically produce innovative products unless they get into the game. In 7 years it will be game over.