I was watching a Patrick Willems video this week, and he made a point about what happened during the pandemic with movie streaming. That the direct to stream fi

I was watching a Patrick Willems video this week, and he made a point about what happened during the pandemic with movie streaming. That the direct to stream films actually did way way worse than you'd imagine. I thought that say the Pixar movies he gave examples of would have done better than they did, but actually, No. He says that because they were placed alongside everything else... they didn't do as well because the marketing wasn't the same.