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Allowing users to comment on adverts seems like a terrible idea. I'm amazed that any brands allow that - although I suppose if they're still advertising on Twit

by entuno 3y ago

Allowing users to comment on adverts seems like a terrible idea. I'm amazed that any brands allow that - although I suppose if they're still advertising on Twitter perhaps they're not too concerned about what appears next to their ads..

brucethemoose2 3y ago
Yeah. I don't know who pushed this idea though, but have they seen the comment sections of corporate YouTube videos/ads? Much less political ones? There are many reasons those comment sections are usually disabled, and one of them is to protect my brain from melting.
Vicinity9635 3y ago
The "reader context" is Community Notes. Brands being aware that they can't deceive people is only going to turn away the scammy ones. Overall trust & quality improvement, I say, increasing the value of advertising there if you're honest.
- mullingitover 3y ago
  This system is founded on the idea that the "community" will be a group of honest, well-behaved actors. As the internet at large has proven time and again, this is a hilariously naive idea.
  - Vicinity9635 3y ago
    [dead]
  - stormfather 3y ago
    "democracy is the worst form of government – except for all the others that have been tried"
  - mardifoufs 3y ago
    It's been working very well. If there's one saving grace to X/twitter, it's the community notes. It makes for a very very outrage-reducing experience. Plus, you can just vote on which one is true or not. And I don't think a simple majority is enough for that.
  - lcnPylGDnU4H9OF 3y ago
    > [Trustworthy advertising] is founded on the idea that the ["advertisers"] will be a group of honest, well-behaved actors. As the internet at large has proven time and again, this is a hilariously naive idea. I'd prefer the "community" bullshit over the "advertiser" bullshit.
  - itishappy 3y ago
    Ironically, I believe this to be a hilariously naïve view that does not align with how the system was designed and developed. The community note system was built on the understanding that the community is composed of a large collection of unique individuals with their own diverse viewpoints which will not always align. It's been designed to explicitly to take this into account and promote opinions that are agreeable to as diverse a group as possible while downranking opinions that are being promoted by organized groups of dishonest like-minded actors. https://communitynotes.twitter.com/guide/en/under-the-hood/ranking-notes https://communitynotes.twitter.com/guide/en/under-the-hood/r...
jrm4 3y ago
Ha, this is definitely an eye-of-the-beholder type comment. I think this is a GREAT idea for the users. Terrible, of course, for the site owner. :)
loktarogar 3y ago
The cost of twitter ads is so low right now. Add to it that you need to scroll on mobile for many of these notes, they're probably still having the effect the advertisers want. Of course, the quality of advertisers is also quite low right now..
kaetemi 3y ago
It encourages honest advertising.
jabroni_salad 3y ago
Well, the company named in the title was Evony, which has been running chumbox-style ads since before the word 'chumbox' ever entered the lexicon. They don't just not care, they have been targeting exactly that since they published "Come play, my lord" back in 2009.

by entuno 3y ago

brucethemoose2 3y ago

Yeah. I don't know who pushed this idea though, but have they seen the comment sections of corporate YouTube videos/ads? Much less political ones? There are many reasons those comment sections are usually disabled, and one of them is to protect my brain from melting.

Vicinity9635 3y ago

The "reader context" is Community Notes. Brands being aware that they can't deceive people is only going to turn away the scammy ones. Overall trust & quality improvement, I say, increasing the value of advertising there if you're honest.

mullingitover 3y ago
This system is founded on the idea that the "community" will be a group of honest, well-behaved actors. As the internet at large has proven time and again, this is a hilariously naive idea.
- Vicinity9635 3y ago
  [dead]
- stormfather 3y ago
  "democracy is the worst form of government – except for all the others that have been tried"
- mardifoufs 3y ago
  It's been working very well. If there's one saving grace to X/twitter, it's the community notes. It makes for a very very outrage-reducing experience. Plus, you can just vote on which one is true or not. And I don't think a simple majority is enough for that.
- lcnPylGDnU4H9OF 3y ago
  > [Trustworthy advertising] is founded on the idea that the ["advertisers"] will be a group of honest, well-behaved actors. As the internet at large has proven time and again, this is a hilariously naive idea. I'd prefer the "community" bullshit over the "advertiser" bullshit.
- itishappy 3y ago
  Ironically, I believe this to be a hilariously naïve view that does not align with how the system was designed and developed. The community note system was built on the understanding that the community is composed of a large collection of unique individuals with their own diverse viewpoints which will not always align. It's been designed to explicitly to take this into account and promote opinions that are agreeable to as diverse a group as possible while downranking opinions that are being promoted by organized groups of dishonest like-minded actors. https://communitynotes.twitter.com/guide/en/under-the-hood/ranking-notes https://communitynotes.twitter.com/guide/en/under-the-hood/r...

jrm4 3y ago

Ha, this is definitely an eye-of-the-beholder type comment. I think this is a GREAT idea for the users. Terrible, of course, for the site owner. :)

loktarogar 3y ago

The cost of twitter ads is so low right now. Add to it that you need to scroll on mobile for many of these notes, they're probably still having the effect the advertisers want. Of course, the quality of advertisers is also quite low right now..

kaetemi 3y ago

It encourages honest advertising.

jabroni_salad 3y ago

Well, the company named in the title was Evony, which has been running chumbox-style ads since before the word 'chumbox' ever entered the lexicon. They don't just not care, they have been targeting exactly that since they published "Come play, my lord" back in 2009.