3 ms·
I think many creative industries are in a rut. Brand design is no exception. I'm not sure why or what it will take to get them back out, but it's pretty grim to
by AlexandrB 3y ago
I think many creative industries are in a rut. Brand design is no exception. I'm not sure why or what it will take to get them back out, but it's pretty grim to look around and see nothing but homogeneous "content".
- ryandrake 3y agoEveryone in media seems to be in this boring, "play it safe" mode. Risks are expensive and non-optimal. Nobody Was Ever Fired For Making Another Superhero movie. Same as Nobody Was Ever Fired For Using Helvetica.
- tayo42 3y agoI think your on to something, but I don't think it's just media. It's something more culturally wide spread.
- ryandrake 3y agoHow Silicon Valley helps spread the same sterile aesthetic across the world[1], Discussion:[2] The age of average[3], Discussion: [4] 1: https://www.theverge.com/2016/8/3/12325104/airbnb-aesthetic-global-minimalism-startup-gentrification https://www.theverge.com/2016/8/3/12325104/airbnb-aesthetic-... 2: https://news.ycombinator.com/item?id=33520414 https://news.ycombinator.com/item?id=33520414 3: https://www.alexmurrell.co.uk/articles/the-age-of-average https://www.alexmurrell.co.uk/articles/the-age-of-average 4: https://news.ycombinator.com/item?id=35355703 https://news.ycombinator.com/item?id=35355703
- dclowd9901 3y agoThe inaccuracies of this article aside, we’ve slowly been seeing a homogenization of car design as well. Surprisingly, the most innovative designs seem to be coming from the companies that used to bathe in vanilla forgettable design, Kia and Hyundai. I know some of it is because of regulatory issues, but I don’t believe it’s that restrictive.