> What was it about Blackmagic cameras or software (or company) that "broke the curve of what you could get for the same $" versus like RED or whoever expensive

> What was it about Blackmagic cameras or software (or company) that "broke the curve of what you could get for the same $" versus like RED or whoever expensive studio cameras? They pack a lot of features for cheap that usually are found in more expensive cameras. Check feature comparisons for the Pocket 4K or 6K with pricier cameras like the A7S III or later. Their camera UI is by far one of the best designed ones compared to Sony or Panasonic. You get to use their efficient BRAW codec. And they include a copy of the Studio version of DaVinci Resolve.