Prior to LLMs, generating plausible-sounding misinformation took actual effort - not much effort, but the marginal cost was reasonably above free. With LLMs mak

Prior to LLMs, generating plausible-sounding misinformation took actual effort - not much effort, but the marginal cost was reasonably above free. With LLMs making the cost of bullshit vanishingly close to free we're going to tip into an era where uncurated LLM confabulation is going to dominate free information. There's "one loony had a blog" levels of wrong, and then there's "industrial scale bullshit" levels of wrong and we are not prepared for the latter.