It's the slow commodification of service industries through digital coordinators. There's two sides to the coin of commodification: some people really like the

It's the slow commodification of service industries through digital coordinators. There's two sides to the coin of commodification: some people really like the leveling effect it has, "look, we're all being treated as equals!" On the other hand, it treats people as a means to an end, and being exploited equally is still exploitation.