Amazon is certainly leveraging anti-competitive power here, but I think your justification is wildly off-track. Our goal shouldn't be to force FAANG into a fren

Amazon is certainly leveraging anti-competitive power here, but I think your justification is wildly off-track. Our goal shouldn't be to force FAANG into a frenzy where they constantly depose one-another, but to stimulate the market for competitive growth. Making companies less-certain about new or novel releases would be the worst way to do that. Some of the world's most innovative products were designed by subsidized Business Units. The original Mac Lisa wouldn't have been developed if it wasn't propped-up by the success of the wildly-popular Apple II/IIc. Even though it failed, there's not a single nerd on either side of the Apple row that would call that anticompetitive or a mistaken product.