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Whether Google users are customers or not, is just wording. They are part of the eco system, just like the OS, the servers, the HW or SW devs, the agencies payi
by nuancebydefault 3y ago
Whether Google users are customers or not, is just wording. They are part of the eco system, just like the OS, the servers, the HW or SW devs, the agencies paying for advertising and so on.
Google needs to keep all members of that eco system content and treat them respectfully, labeled customer or not.
- pdonis 3y ago> Whether Google users are customers or not, is just wording. No, it isn't, it's a huge difference. If Google's users were paying customers, Google's incentives for how to treat its users would be very different. > They are part of the eco system "Customer" does not mean "part of the eco system". It means something much more specific. > Google needs to keep all members of that eco system content and treat them respectfully, labeled customer or not. If you think Google is actually doing this, you're delusional. And to the extent Google's leadership thinks they are doing this, they are delusional as well.
- nuancebydefault 3y agoI do understand your reasoning and points. But I think the reality is less black and white. Google's users might not be directly paying customers literally, but they are paying indirectly by buying goods and services. Part of that amount goes to Google via the payout of advertising services. Also, Google operates an eco system that offers value. A lot of users might have a sort of search or buy addiction, but they are not all addicts that can be / are treated as disposable resources.
- pdonis 3y ago> they are paying indirectly by buying goods and services. Part of that amount goes to Google via the payout of advertising services. By this logic everyone is a customer of everyone else, since we all buy goods and services part of the payment for which ends up going to all of us. That makes "customer" a useless term. It's much better to stick to the actual economic definition, which is the one I've been using. > Google operates an eco system that offers value. Sure, but that doesn't mean everyone who makes use of some of that value is Google's customer. That's a big part of what makes the ad supported business model so dysfunctional. > A lot of users might have a sort of search or buy addiction, but they are not all addicts that can be / are treated as disposable resources. Whether or not a particular user is an addict of Google products, as far as Google is concerned, they are a disposable resource. That's a necessary consequence of the ad-supported business model that Google has chosen. And while Google is not going to drop search as a service, Google has certainly discontinued plenty of other services in the past that were providing lots of value to users--but Google didn't care because those services weren't making enough ad revenues. So Google's actual behavior makes clear that, whether or not Google wants to admit it, its users are disposable resources.