3 ms·

I agree. Optima is a humanist sans-serif but he doesn't seem to know that terminology. https://en.wikipedia.org/wiki/Category:Humanist_sans-serif_typefaces htt

• GavinMcG 3y ago
  He uses the term in his non-typographer-oriented book about typography, so that would be a little surprising: https://practicaltypography.com/verdana-alternatives.html https://practicaltypography.com/verdana-alternatives.html
• bradrn 3y ago
  That isn’t the appropriate term for this post, though: most humanist sans-serifs don’t have the flared ends which he highlights for Optima.