The comparison comes from this trial exhibit: https://www.justice.gov/d9/2023-09/416692.pdf https://www.justice.gov/d9/2023-09/416692.pdf. > Roszak: "Search ad

The comparison comes from this trial exhibit: https://www.justice.gov/d9/2023-09/416692.pdf https://www.justice.gov/d9/2023-09/416692.pdf. > Roszak: "Search advertising is one of the world's greatest business models ever created - maybe Windows is on that same level as Christian and I discussed at dinner & there are certainly illicit businesses (cigarettes or drugs) that could rival these economics, but we are fortunate to have an amazing business" The Bloomberg title seems to be editorialized by ignoring context. The quote is about search advertising, not Google Search in particular. Moreover, the comparison with drugs and cigarettes isn't wholistic. It's only in one aspect - the economics of a product never being in short demand. The document then says that this is changing.