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How can you write this article only interviewing a bunch of startups? Tim Exile is a very interesting and visionary dude, but without serious contributions from
by te_chris 3y ago
How can you write this article only interviewing a bunch of startups? Tim Exile is a very interesting and visionary dude, but without serious contributions from Ableton or Apple on the DAW side this article feels a bit listless - none of these others are real players in the space.
- PaulDavisThe1st 3y agoYou might want to consider what that sounds like if you rewind it to say, 2002. Ableton is a small startup in Berlin. The dominant DAWs include several that don't even do MIDI. Apple hasn't yet acquired Logic by buying Emagic. Why would expect the next steps to come from "real players in the space", when the previous next steps did not? Look at how quickly Presonus managed to build Studio One to a crazy-level of credibility (it helps that they hired someone who had already done it twice).
- te_chris 3y agoBecause it’s not 2002? As you say, music production capable workstations didn’t really exist. To count out extremely capable incumbents in favour of reporting the opinions of bandlab who bought Cakewalk in a fire sale and haven’t really had much of a dent from what I can tell seems strange. No solid quotes from presonus either.
- PaulDavisThe1st 3y ago> As you say, music production capable workstations didn’t really exist. Didn't say that. They absolutely did! It took a small startup in Berlin to introduce the idea that maybe everything should be tied to the groove, always. That was not 100% revolutionary (Acid could do some of that), but it upended computer-based music production entirely. The incumbents are very, very unlikely to have access to people with a deep/serious interest in "AI & music" technology (maybe Apple?). Startups in this space are started by those people.
- xcv123 3y ago> To count out extremely capable incumbents The article mentions those "extremely capable incumbents" are now stuck with legacy codebases. > music production capable workstations didn’t really exist Logic and Cubase were highly capable in 2002. They haven't progressed much in 20 years. The midi drum track editor in Cubase today looks the same as the 90s version.