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It could work only if advertiser pays per click instead of per show. Is pay-per-click the only option in Google? There also is clickbait.
by chromoblob 3y ago
It could work only if advertiser pays per click instead of per show. Is pay-per-click the only option in Google?
There also is clickbait.
- AlbertCory 3y ago(With the caveat that I've been out for a while, so things could have changed) Search Ads are pay-per-click (or conversion now? Not sure) All others are pay-per-impression. conversions are what the advertiser really cares about, but they're hard for Google to be sure about. And what if you see the ad today but buy it next week in the store?