You are assuming users visit Facebook to engage with content and that Facebook's definition of engagement is consistent with the users' understanding of it. (On

You are assuming users visit Facebook to engage with content and that Facebook's definition of engagement is consistent with the users' understanding of it. (One example, merely viewing my brother's photo is not considered engagement but sharing or liking it is.) I think many people would agree that a dumb pipe in this context would mean FB not ranking and filtering content. I am not saying all users want unfiltered content. I am just arguing against calling FB a dumb pipe. If anything, it is a smart pipe, or a pipe bomb.