Because they _really_ want the next gen to be able to run big LLMs locally. Or an alternative argument, they need it as a powerful companion to their Vr "stuff"

Because they _really_ want the next gen to be able to run big LLMs locally. Or an alternative argument, they need it as a powerful companion to their Vr "stuff". Although I'm in favour of the first option. Why? I think running LLMs locally may be seen as a big differentiator of their devices. What else can apple do that makes their phones do more than competition? It's like with their laptops. I briefly considered buying their laptop with M2 ultra just for the amount of ram it makes available for ML/AI (until, I saw the price in Europe that is).