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How else could a software developer like Zynga with record revenue (up 59% to $311M) take a loss? http://techcrunch.com/2012/02/14/zynga-earnings/ http://techc
by marshray 15y ago
How else could a software developer like Zynga with record revenue (up 59% to $311M) take a loss?
http://techcrunch.com/2012/02/14/zynga-earnings/ http://techcrunch.com/2012/02/14/zynga-earnings/
Reading statements like this
"And average daily bookings per average DAU increased from $0.055 in the fourth quarter of 2010 to $0.061 in the fourth quarter of 2011, up 11%
makes the new 9% of net demanded by Adobe sound absolutely outrageous.
- vacri 15y agoYour link says the loss includes "$510 million of stock-based compensation expense for restricted stock units issued to employees" - that's not marketing.
- marshray 15y agoGood point, that must be it. It seemed consistent with something I remember reading last year where they had made some implausibly small profit. For example, the article says: Non-GAAP EPS was $0.05 for the fourth quarter of 2011 compared to $0.09 for the fourth quarter of 2010. I think what this really proves is that I don't understand GAAP or SEC accounting and things look especially mysterious to me around the time of an IPO. Thanks for pointing that out.
- vacri 15y agoAs I don't speak much in the way of financespeak, that was about all I could understand from the link anyway :) "Non-GAAP EPS" doesn't ring any bells to me... it just reminds me of whatever acronym-of-the-year my last company would use to 'prove' we weren't making a loss.