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Funny thing is, the "psyche tricks" are the reason they "want and need" to use the product in the first place, they just don't know it.
by nireyal 15y ago
Funny thing is, the "psyche tricks" are the reason they "want and need" to use the product in the first place, they just don't know it.
- peter_l_downs 15y agoI felt that this article was aimed at companies to suggest different strategies for "hooking" (which I took to mean "intentionally addicting") their users. I meant what I said only in that if the company were to have a good enough product in the first place, they wouldn't have to resort to these methods ("psyche tricks") that I consider to be underhanded.
- Lewisham 15y agoDepends on your POV. "How can we make the product better?" is usually synonymous with "What do users want?", which, following the rabbit hole down enough, you reach those psych things. Look at all the terrible gamification implementations. These are responses to seeing a certain pattern in design, but they're not backed up with any real idea as to why users seem to respond (I'll avoid using the word like) to these systems, and they usually suck. Knowing exactly why one strategy is good and why one is poor can help create a better product.
- Jare 15y agoBehavioral tricks are used to make users confuse what they "want and need" with what "satisfies" them. In extreme cases, users will descend that downward spiral into abuse and addiction, damaging themselves without even realizing what's happening (the boiling frog analogy).