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The full quote is: > Stay connected with hands-free calls and messages and listen to your favourite tracks through built-in speakers. Which makes it seem pret
by capableweb 3y ago
The full quote is:
> Stay connected with hands-free calls and messages and listen to your favourite tracks through built-in speakers.
Which makes it seem pretty clear they're talking about stuff you can do because of the speakers.
Then later:
> No more stopping to answer your phone. Also, make calls and send messages on WhatsApp, Messenger and SMS, completely hands-free – simply by using your voice.
- ImPostingOnHN 3y agoThe first part seems intentionally ambiguously worded to be interpreted as: > (Stay connected with hands-free calls and messages) and (listen to your favourite tracks through built-in speakers) vs: > (Stay connected with hands-free calls and messages and listen to your favourite tracks) through built-in speakers So it's not clear from that wording that there isn't a display, or that the messages are read aloud. An unambiguous wording would be: > listen to your favourite tracks and stay connected with hands-free calls and messages through built-in speakers As, well, the below statement is true whether there is a screen or not, and also doesn't specify that the messages are read aloud: > No more stopping to answer your phone. Also, make calls and send messages on WhatsApp, Messenger and SMS, completely hands-free – simply by using your voice That plus the image of the screen floating next to the glasses definitely make it seem like marketing is trying to trick people into thinking there's a display without explicitly claiming it
- dwighttk 3y agoI don't use WhatsApp or Messenger, but the messaging apps I use are I'd guess at least 10% gif/photo/video content... some threads more...
- justinclift 3y ago> Which makes it seem pretty clear they're talking about stuff you can do because of the speakers. That's true. But it's not excluding display stuff. It's along the lines of some product having multiple features, and some marketing point only talking about the advantages of the first feature. People would expect further marketing points to address the other features, and/or not even realise they'd not seen the other ("assumed to be present") features mentioned later on.
- capableweb 3y ago> That's true. But it's not excluding display stuff. How many product landing pages talk about what you cannot do with the product or what it doesn't include? That'd be a very strange landing page for a product...
- freedomben 3y agoI think you're technically correct, it definitely is unusual to talk about what you cannot do. However, do you really think the marketing team didn't get together and recognize the major limitation of not having a display, and carefully craft the marketing so as to minimize that?
- capableweb 3y ago> However, do you really think the marketing team didn't get together and recognize the major limitation of not having a display, and carefully craft the marketing so as to minimize that? Probably a bunch of people wished it was Google Glass 2.0 because it'd make the marketing people jobs easier/more interesting, but I don't think they'd craft the message to trick people, it'll impact the amount of returns and they'll probably lose more handling that than people not buying it because it doesn't have a screen.
- OJFord 3y ago> The full quote is: > > Stay connected with hands-free calls and messages and listen to your favourite tracks through built-in speakers. > Which makes it seem pretty clear they're talking about stuff you can do because of the speakers. I don't agree at all (I wasn't not quoting to hide anything, I was just typing from mobile with a crappy connection on a train) - that's not clear to me - but ok.