Playing devil’s advocate here. But why is it so controversial that not all the traffic is the same. It is much easier for an ISP to serve Spotify very efficient

Playing devil’s advocate here. But why is it so controversial that not all the traffic is the same. It is much easier for an ISP to serve Spotify very efficiently if they patterns, data centers and even have some private links in place with Spotify. The issue I have with it is they should not be calling it unlimited.