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> people on iOS monetise REALLY well compared to other segments And therein lies the motivation to "open up" Apple's ecosystem, people just can't stand looking
by sixstringtheory 3y ago
> people on iOS monetise REALLY well compared to other segments
And therein lies the motivation to "open up" Apple's ecosystem, people just can't stand looking at all those dollar signs without being able to get their hands on them any way possible.
"So Apple just gets exclusive access to their users' money?!?" Well, they are the ones that built and maintain the ecosystem. Everyone else just wants to get in there and extract wealth like slash-and-burn rainforest developers or strip-miners.
- theshrike79 3y agoThe "problem" is that Apple gets most of their money from hardware sales, they don't need to be able to uniquely identify their users to make huge bank. Thus they go privacy first in things just because they can. Like randomising IDs used to identify players across apps and services. You should've seen the tears marketing shed when that change happened.
- illiac786 3y agoyour assumption is that their hardware sales is not dependent on their ecosystem. I'd argue otherwise.
- theshrike79 3y agoThey are complementary of course, one could not exist without the other. But the competition (Google) is by all measurements an ad company that does software and hardware on the side, they cannot go the privacy route. Ads require tracking and tracking implies privacy issues.