Perhaps because 'the pen is mightier than the sword'. It's the same reason people like Jeff Bezos spent 250 mill a decade ago on the Washington Post. And Musk

Perhaps because 'the pen is mightier than the sword'. It's the same reason people like Jeff Bezos spent 250 mill a decade ago on the Washington Post. And Musk spent 44 billion on Twitter. Words matter - words can change the world.