3 ms·
I was working on Prime when VoD launched. The benefit was advertised as ad-free, but within a few months pre-roll promos for other shows or movies started gett
by jonhohle 3y ago
I was working on Prime when VoD launched. The benefit was advertised as ad-free, but within a few months pre-roll promos for other shows or movies started getting attached.
I brought it up at an all hands with our VP, and IIRC, one of the business guys that I didn’t work with directly interjected and said the offering was “interruption free”. I’m pretty sure that’s not how it was advertised.
At the time most of the organization would call customer-hostile BS like that out, but no one else challenged him on it and I was a lowly IC.
Until I left in 2013, I can’t say there were really any other disappointments like that in the org. There was a strict sense of not diluting the Prime brand with things that members would see value in. The teams got split geographically after I left, and at least from an outside customer’s perspective, the program seems incoherent and inconsistent. I used to pay for a shipping benefit and get some bonus features that were icing on the cake. Now Prime gets applied to items with no shipping guarantees, FireTV hides Prime content, Kindle Lending Library is inundated with garbage, I’m not even sure if there is a Music benefit anymore, and it all costs considerably more, for what I use less of. As others have mentioned, if it wasn’t for the ability to impulse purchase cheap items, I would cancel. eBay, Walmart, Ali Express, and others all have the same crap, the same duplication of listings, basically the same prices, and delivery times are just as random. Amazon is the only one I’ve ever received counterfeit products from.
- cassianoleal 3y ago> There was a strict sense of not diluting the Prime brand with things that members would see value in. Prime Video was something I didn't ask for. I just wanted Prime shipping. When Video launched, suddenly I was getting charged about 2x as much for no added value, with no chance to opt out. To make matters worse, since I was being coerced into paying for Video, I decided to try it out. Picked some series I was interested in. Watched seasons 1 and 2. Season 3 had to be rented or purchased separately to my Prime subscription. Similar things happened with other programs as well. Prime Video has been the flagship of enshittification since launch.
- jonhohle 3y agoThe price increase came several years after Prime Video (and after I left the team).