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I'll tell you where I put my money: with Facebook Ads. By a factor of 400x. Yes, when you are looking for "cheap red shoes" just right now, Google AdWords is w
by alain94040 15y ago
I'll tell you where I put my money: with Facebook Ads. By a factor of 400x.
Yes, when you are looking for "cheap red shoes" just right now, Google AdWords is wonderful. But when you are trying to sell a product that the customer doesn't know they want, but you know they do based on who they are, Facebook Ads blows Google AdWords out of the water. Different tools for different usage. It's what TV ads and branding has been all about. Who knows, soon Google may be a niche advertiser similar to late night shopping channels. I'd hate that.
(You can read a longer version of my experience here: http://blog.foundrs.com/2011/04/01/sell-your-google-stock-like-right-now-adwords-data/ http://blog.foundrs.com/2011/04/01/sell-your-google-stock-li...)
- mladenkovacevic 15y agoIf I were paying you to do PPC marketing for my products and you showed me those numbers and then bragged about how much money you spent on Facebook I'd have some serious concerns.
- djt 15y agoWhich explains my point. With google plus they will know what facebooks knows plus your search history. Hypothetically.