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This article seems LinkBaity. The truth is that Facebook have successfully copied the features from Google Plus and put them into Facebook. Much like Microsoft
by djt 15y ago
This article seems LinkBaity.
The truth is that Facebook have successfully copied the features from Google Plus and put them into Facebook. Much like Microsoft has with the Mac Operating system. Because they have market lock-in it has meant they have been able to stop people moving across.
Google don't need to be number 1 in social to "win". Anyone that has advertised on both platforms can tell you where they put their money.
Also, Google lost a lot of great engineers after IPO and they're probably hedging that the same will happen at Facebook.
- drumdance 15y agoMuch like Microsoft has with the Mac Operating system This is a really good point. As far back as 1996[1], Steve Jobs was saying Apple couldn't win by being a little better than Microsoft/Dell. They had to be 10 times better. The original Google was one of those 10x improvements over the status quo. +1 seems very me-too. If I were Google, I would try to buy Github. They are quietly creating a new kind of social network around code and hacker culture. Google is much better at code than social, and with Github they can do certain things 10x better than Facebook. [1] This interview of Jobs by Terry Gross is remarkable. http://www.npr.org/2011/10/06/141115121/steve-jobs-computer-science-is-a-liberal-art http://www.npr.org/2011/10/06/141115121/steve-jobs-computer-... The consumer Internet was still a very new thing and he correctly described where it was going and what Apple might do if he were at the helm (he had not rejoined Apple yet).
- djt 15y agoExactly
- alain94040 15y agoI'll tell you where I put my money: with Facebook Ads. By a factor of 400x. Yes, when you are looking for "cheap red shoes" just right now, Google AdWords is wonderful. But when you are trying to sell a product that the customer doesn't know they want, but you know they do based on who they are, Facebook Ads blows Google AdWords out of the water. Different tools for different usage. It's what TV ads and branding has been all about. Who knows, soon Google may be a niche advertiser similar to late night shopping channels. I'd hate that. (You can read a longer version of my experience here: http://blog.foundrs.com/2011/04/01/sell-your-google-stock-like-right-now-adwords-data/ http://blog.foundrs.com/2011/04/01/sell-your-google-stock-li...)
- mladenkovacevic 15y agoIf I were paying you to do PPC marketing for my products and you showed me those numbers and then bragged about how much money you spent on Facebook I'd have some serious concerns.
- djt 15y agoWhich explains my point. With google plus they will know what facebooks knows plus your search history. Hypothetically.