Except that the consumer isn't actually getting the product that made the brand #1 in Italy, are they? They're getting a differently-manufactured product with t

Except that the consumer isn't actually getting the product that made the brand #1 in Italy, are they? They're getting a differently-manufactured product with the same facade, but we both know the implication is that you're receiving the same product that has produced the property about which the company is bragging. It's strictly true, but it's also misleading.