https://www.nytimes.com/2022/08/02/business/media/cnn-profit-chris-licht.html https://www.nytimes.com/2022/08/02/business/media/cnn-profit... or https://www.for

https://www.nytimes.com/2022/08/02/business/media/cnn-profit-chris-licht.html https://www.nytimes.com/2022/08/02/business/media/cnn-profit... or https://www.forbes.com/sites/markjoyella/2023/03/14/cnns-ratings-woes-continue-as-network-has-its-lowest-rated-week-in-more-than-7-years/ https://www.forbes.com/sites/markjoyella/2023/03/14/cnns-rat... for example - CNN is pulling a viewership of ~400k people and you can see Brand's videos generally averaging above that on YouTube.