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> And this isn't new: over history, there've been magazines and other media where the ads dominated the content Was it better user experience than if it was n

• asah 3y ago
  Nobody was forced to buy Computer Shopper... people bought it for the ads.
• vidarh 3y ago
  In some cases the ads were one of the product. Some catalog businesses charged you for their catalogs. Some other magazines were also entirely for ads. In both cases there's be no user experience without the ads. But an important caveat was of course that buyers chose this. You got those magazines when you were looking for an ad for a specific product. If Google let you search specifically for their ads, I'm sure some searches would be specifically for ads, but most wouldn't be.