I don't think this is quite right - as the other comments point out, Youtube will still play ads and they take 100% cut of the money. They have already announce

I don't think this is quite right - as the other comments point out, Youtube will still play ads and they take 100% cut of the money. They have already announced that Brand is demonetized, so they will pay him 0% while taking 100% of the ad revenue for themselves.