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The point is that not all cash is the same, and some immediate cash causes medium or long term harm. But if cash is your metric, it will be gamed by not disting
by rfrey 3y ago
The point is that not all cash is the same, and some immediate cash causes medium or long term harm. But if cash is your metric, it will be gamed by not distinguishing between healthy and unhealthy cash.
So you modify your metric to try to eliminate the harmful kind. But now you're in the same race as other metrics.
- osigurdson 3y agoIf NPV isn’t sufficient then you are essentially in the realm of maximizing happiness as the objective function.
- rfrey 3y agoYou're begging the question by assuming we can tell what sales are positive and which are negative value. In other words you're asserting we have perfect knowledge and can't be gamed, to argue the measurement can't be gamed.
- osigurdson 3y agoHere is a thought, introduce a new term "metric NPV correlation factor". If a particular metric has a perfect correlation with NPV it is assigned 1.0. If increasing or decreasing the metric has no impact it is assigned 0.0. Now that we have established a gradient, it is possible to further the discussion. You are stating that cash / sales do not have exactly 1.0 but can be something less. I can accept that. However, the correlation is very high and higher correlation factors are harder to game. Metrics with high correlation factors also do not need to be hidden. Let's contrast this with another metric: number of emails sent per month. Low correlation factor, easy to game, likely to actually cause harm to a business. This is the kind of metric that you would certainly need to invoke Goodhart's law on (i.e. hide) which is, in turn, a sign that a metric should not be used. My main thesis is metrics must have high NPV correlation factors or should not used at all. High levels of scrutiny should be placed on those introducing such metrics. Finally, no metric should ever be hidden as it is a clear sign that NPV correlation is low by definition.