You've never heard of someone tanking the consumer's opinion of a company in exchange for some short term profit? If you make the metric "cash over the past 20

You've never heard of someone tanking the consumer's opinion of a company in exchange for some short term profit? If you make the metric "cash over the past 20 years" that would be less able to be gamed, but do you really want to wait 2 decades between each performance review for your sales team? There's also the problem of one person gaming the cash metric to the detriment of others. Like a used car salesman who lets other salesmen "warm up" the customer but then swoops in to be the one to actually make the sale. Is he really 10x better then the other sales staff or is he jut a leech claiming other people's sales effort as his own?