It's never that simple. Salespeople frequently want to do things that damage the brand. A lot of companies force them to present pitches a certain way to try to

It's never that simple. Salespeople frequently want to do things that damage the brand. A lot of companies force them to present pitches a certain way to try to prevent that. And you don't want 50 different sales people all trying to sell to the same client, undermining each other's efforts. That means you need some scheme to assign people to opportunities, such as sales territories. They will learn to game that system.