That's a good explanation, but problems with silently reducing quantity are: - It attempts to trick the customer - As a customer, it makes it harder to depend

That's a good explanation, but problems with silently reducing quantity are: - It attempts to trick the customer - As a customer, it makes it harder to depend on your product or buy predictably (a box of cereal used to last me through the week, now suddenly it doesn't) - It is now harder for me to comparison shop because I need to calculate cost per volume/weight - It is often done at a rate higher than inflation This site is great, people need more transparency and companies need to be called out