from https://en.wikipedia.org/wiki/OkCupid https://en.wikipedia.org/wiki/OkCupid > SparkMatch debuted as a beta experiment of allowing registered users who had

from https://en.wikipedia.org/wiki/OkCupid https://en.wikipedia.org/wiki/OkCupid > SparkMatch debuted as a beta experiment of allowing registered users who had taken the Match Test to search for and contact each other based on their Match Test types. The popularity of SparkMatch took off and it was launched as its own site, later renamed OkCupid.